What is Email Marketing?
There are many avenues available for marketing online products. Radios, TV advertisements, newspaper and magazine advertisements, and that big sign on the highway are examples of the traditional marketing approach. Yes, these approaches can work, but then after spending a lot of money it's tough to calculate return on marketing investment. Now these days, there are two effective and low-cost approaches, search engine marketing and Email Marketing... more...
Make your 2005 Email Marketing Plan Successful - Six useful tips
Email Marketing is growing more and more every year. Many small E-business owners have already made marketing plans for 2005. Email marketing is a very popular tool these days but often not utilized correctly to reach out to prospective customers. E-mail is very effective and inexpensive tool than regular mail to attract prospective customers, grow relationships with current customers, gain mindshare among affiliate partners and resellers and increase brand awareness. Below are six useful tips to make your 2005 email marketing successful... more...
Why should you compare your email campaigns?
Making sure that your email newsletter subscribers are receiving the best of your information is very important. If you are using an optin list from a while then you should know... more...
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Glossary of Terms / Definitions
A handbook of common terms used in Email Marketing industry. If you are new to email marketing, we encourage you to visit this section...more...